The beauty entrepreneur Kim Kardashian oversees her brand’s launch in New York, revealing a sheer, charcoal-hued second-skin silhouette for the new athletic era.
Kim Kardashian has long understood that the truest form of public appearance is often an advertisement, a commitment she cemented at the NikeSKIMS “Bodies At Work” brand launch on September 24, 2025, in New York City. The look is pure, distilled Kardashian aesthetic: unapologetically form-fitting, technologically driven, and monochromatic. She unveils an all-in-one catsuit in a sleek, charcoal gray or dark taupe, crafted from a sheer, almost transparent compression fabric that acts as a true second skin.
This long-sleeved, high-neck silhouette is a commentary on modern intimacy and athleticism. The material’s sheerness deliberately exposes the undergarments—a visible sports bra and high-cut briefs—which feature the collaboration branding, turning the lines of the body into part of the design. Subtle white piping down the arms and legs provides the only break in color, tracing the musculature and lending the piece a high-tech, performance feel, perfectly suited for a media event.
The styling achieves total visual cohesion. She finishes the look with a matching fabric skullcap/bandana, which enhances the sculpted, aerodynamic attitude, while the sharp, pointed-toe sock boots—a frequent Kardashian signature—ground the look with an unexpected dose of high-fashion severity. The entire ensemble is less of an outfit and more of a total artistic statement on the merging of celebrity event look, athletic function, and sheer, unwavering confidence. It’s a powerful move that reaffirms the jumpsuit’s status as a contemporary uniform, instantly defining the moment for celebrity fashion.
In a sea of athletic wear, she proves that the most powerful event appearance is one that not only flaunts the product but perfectly embodies the magnetic, singular vision behind it—talk about a walking billboard.
