Kylie Jenner has officially entered her “King Kylie” revival phase, debuting a bold bubblegum pink hairstyle that sent fans straight back to her 2010s aesthetic. The look marked a milestone moment for the reality star and entrepreneur as she celebrated the 10th anniversary of her beauty empire, Kylie Cosmetics.
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The Comeback of King Kylie
At a glamorous Los Angeles pop-up event, Jenner stunned in a vibrant pink latex dress, perfectly paired with her voluminous cotton-candy wig and dramatic glam makeup. The striking transformation paid tribute to her original “King Kylie” persona—a fearless, trendsetting era that first catapulted her into pop culture royalty.

A Celebration of Kylie Cosmetics’ Legacy
The pink-hair moment wasn’t just for nostalgia. It coincided with the official launch of her King Kylie Collection, created to celebrate a decade of her beauty brand’s success. Jenner’s look captured the spirit of her earliest lip kit days, reconnecting fans to the bold and experimental energy that built her global following.
Family and Fashion at the Spotlight
Supported by her famous family—including Kim Kardashian, Khloé Kardashian, Kendall Jenner, and Kris Jenner—Kylie made the event a family affair. Her daughter, Stormi Webster, also stole hearts in a matching pink outfit with pink-tipped braids, symbolizing a new generation of style influence.

What the Pink Hair Means
Kylie’s return to pink signals a clever brand strategy—merging nostalgia with innovation. It’s a visual reminder of her roots in the beauty industry and a statement that she’s still evolving, one bold transformation at a time.
Where Fans Can See the Look
Fans can catch Kylie Jenner’s full King Kylie-era transformation and behind-the-scenes moments from the launch event on Vogue and InStyle.
Kylie Jenner Official Instagram: @kyliejenner